Pep Rally Banner Ideas: One. Two. Three. Four. Who Ya Gonna Root For?
27 June 2012
Author: Elizabeth Barboza
We all know that advertising sells stuff. I have a closet full of “slimming jeans” to prove that. So as we look forward to fall when a whole host of school sports and activities are getting into full gear, it’s time to start marketing your school’s spirit with clever pep rally banner ideas.
In the world of advertising, you’d go after consumer sales with billboards and banner ads on the internet. But in the world of academia, you encourage school spirit with pep rallies and their ornamental use of signs and banners. Signs and banners that line hallways, fill gyms or decorate buses. Any way they’re used, they can make a huge impact for not a lot of time or money.
The key to a lucrative advertising campaign is usually a catchy slogan or tune. Something that people find themselves saying or humming without even consciously knowing they are doing it. This phenomenon will work for school spirit signs and banners too. Fashion a short line that is bold, exclamatory and just plain fun and use it as much as possible for greater impact and recall. Slogans can also tie into the characteristics of the school’s mascot or just be definitive declarations of victory. Great sources for slogans are catalogs which are specific to a certain sport or are cheer and dance related.
Here are some slogans to get your brainstorming started:
- Rock the Broncos – vinyl records, guitar shapes, anything Elvis
- Cage the Jaguars – put opponent’s mascot behind bars or in birdcages
- Tigers Go Bananas on the Timberwolves – monkeys and bananas
- Stomp the Broncos – work boots, cowboy boots
- Tigers Are Top of the Line – hang words from clothes line with clothes pins
- Spread the News, Tigers Gonna Beat the Jaguars – paint words on sheets of newspaper
Signs can be made from poster board and either left in its regular rectangular shape or cut out into a letter or mascot shape. Use paint, markers, cardstock and pattern paper to spell out the school name, cheer and/or mascot. Hand these out to the crowd for them to hold up when directed. Putting the viewers to work will help keep their attention on the game and fuel camaraderie with those they are assigned to “cheer” with.
Make your signs stand out and draw even more attention by incorporating glitter, metallic papers, puff paints and/or 3D items and stickers. Also try using pictures in place of lengthy words, for example, spell “defense” by using a “D” and a picture of a fence.
Banners are just longer versions of signs. For cost reasons you’ll probably want to use poster or tempura paints to make these. Poster paint is inexpensive and readily available at teacher supply stores. You could even use flat interior wall paint. A gallon of paint will make a lot of signs. Most home improvement stores have “oops” sections where you can pick up a gallon for around $5 … you can only hope that one of the paint mixers accidentally made a bucket full of Tiger gold … just the color you were looking for.
Spray ink is also a fast and frugal way of getting banners done. Cut a set of letters, extra vowels and numbers from sturdy cardstock or lightweight chipboard. These “masks” can be re-used multiple times so make sure you save them. Use temporary adhesive to attach the letters to the paper, then spray around the edges and in a matter of minutes, your banner is complete. Outlining each letter with a marker adds more definition, but really isn’t necessary.
Paper can be pricey, so if you can’t score end rolls of newsprint from your local newspaper or print shop, try using plastic tablecloths, old sheets purchased from a thrift store or the backside of clearance gift wrap rolls. Brown building paper (used to protect flooring during construction) is also a least-cost alternative if you don’t mind the kraft color.
So as the fall barrage of sport and school activities come into full swing, don’t let all the playing happen on the fields and courts. Try some word play slogans on your pep rally banner ideas this next season. A catchy phrase will certainly boost your school spirit “sales”. I’ll be rooting for ya!